DaisyFace Makes Its Retail Debut

DaisyFace has finally brought its plant-powered skincare in-store, launching exclusively at John Bell & Croyden.

Founder Daisy Schaffer, a lifelong skincare obsessive and one of three triplets, created DaisyFace to make things simpler. She wanted a routine that didn’t require endless steps, just a few products that actually work across different skin types, including her own and her sisters’, who all have very different skin. The result is a range designed around science, natural ingredients, and a more sustainable mindset.

“John Bell & Croyden has such an incredible legacy of trust and expertise, and it felt like the perfect fit for our first launch,” said Schaffer. “Their commitment to quality and their curated selection of brands align beautifully with our mission: to create effective, honest skincare that makes people feel confident in their own skin.”

Formulas use daisy stem cells and daisy oil, two daisy-derived actives known for calming inflammation, brightening dull skin, and softening the look of fine lines. They’re blended with ingredients like niacinamide, bakuchiol, and centella asiatica to keep skin hydrated and smooth.

The British brand’s bestsellers include The Eye Cream, which combines hyaluronic acid, glycerin, and kakadu plum to hydrate, and daisy stem cells, red maple bark extract, and bakuchiol to target puffiness and lines. The Exfoliator is another favourite — a creamy, radiance-boosting formula made with bamboo stem powder, daisy stem cells, and bilberry fruit extract to gently polish the skin and protect against environmental aggressors.

Everything in the range is vegan and cruelty-free, with refillable packaging and outer cartons you can plant.

The full DaisyFace line is now available at John Bell & Croyden. The brand can also be purchased online at daisyface.co, with prices ranging from £25 to £60 ($34 to $81), and ships to both the UK and US.