OPI Introduces First At-Home Gel System

For the first time, OPI is offering its salon-quality gel manicure experience in an at-home format. The brand’s new Gelement collection is designed to make professional gel nails more accessible, combining its trusted formulas with easy-to-use tools and expert guidance for long-lasting, glossy results.

“OPI is so excited to announce the launch of Gelement, our first at-home gel system,” said Suzi Weiss-Fischmann, OPI Co-Founder and Brand Ambassador. “From product consistency to a special cuticle-hugging brush, every aspect of this line has been designed for consumers’ ease of use. As the world’s number one professional nail care brand, DIYers can expect the high-quality, consistent results for which OPI is well known.”

The collection includes everything needed for a full gel manicure: a protective base coat, a high-shine, no-wipe top coat, and 30 shades spanning neutrals, brights, shimmers, and deep hues. Ten of the shades put a playful spin on OPI favourites — Clawberry Margarita riffs on Strawberry Margarita, Pompeii Me in Nails updates Pompeii Purple, BubbleYum reimagines Bubble Bath, and Special O-Cajun gives a modern twist to Cajun Shrimp — with every polish in the range formulated vegan and housed in a compact 9ml bottle.

A key feature of the range is OPI’s signature Rush Brush, a cuticle-hugging applicator that fans out to deliver smooth, even coverage for optimal curing. The accompanying LED lamp is equally tailored for home use — compact, USB charged, and capable of curing four fingers at once with a separate thumb cure. With a 60-second cure time, it’s designed to make gel manicures fast and fuss-free. Pricing starts at $15.99 for individual shades, $39.99 for the LED Gel Lamp, $59.99 for the Gel Essentials Kit, and $24.99 for the Gel Removal Kit.

To help users achieve the best results, OPI has also launched Geliversity, a series of free YouTube tutorials led by nail experts. Covering everything from nail prep to application and safe removal, the classes aim to demystify gel manicures, helping DIYers avoid common mistakes and achieve a flawless finish.

The Gelement collection is now available online at ulta.com and opi.com, with no confirmation yet of a UK release.