September’s Best Beauty Launches

September beauty launches 2024

A huge number of beauty products launch each month, but not all are worthy of a spot in your shopping cart. To help you discover the beauty launches worth investing in, we’ve compiled a list of the top products dropping in September.

Charlotte Tilbury Exagger-Eyes Volume Mascara

Charlotte Tilbury’s new mascara promises up to 9x more volume with just a single coat, and boy, does it deliver. Infused with lash-plumping polymers, the Exagger-Eyes Volume Mascara creates a double lash effect for thicker, fanned-out lashes. Vinyl-black pigments enhance the appearance of bigger, brighter eyes, while jojoba waxes condition and protect. The ultra-curved lash styler brush hugs, grips, and separates every lash for root-to-tip volume and curl, without clumping or smudging.

Glossier Crème de You

Glossier fans asked, and the brand delivered. You, Glossier’s bestselling fragrance, has now been infused into a rich, moisturising body cream, leveraging the same skin-scent-enhancing technology as the eau de parfum. This soft, warm, and familiar scent starts with notes of pink pepper, transitions to a heart of iris, and finishes with base notes of ambrette and ambrox. Enriched with nourishing ingredients like shea butter and jojoba oil, the formula is designed to hydrate, smooth, and condition the skin.

Saie Lip Liner 101

This fool-proof, ultra-blendable lip liner makes enhancing your natural lip shape effortless. Available in five neutral shades, Lipliner 101 offers a soft-matte finish and promises a smooth application without tugging, tightness, feathering, or dryness. It’s enriched with antioxidant-rich mango, nutrient-dense macadamia nut oil, and Saie’s exclusive fatty acid complex, all working together to protect, nourish, and hydrate your lips.

Murad Retexturizing Body Pads

Designed to target blemishes, keratosis pilaris (KP), and ingrown hairs, Murad’s new Retexturizing Body Pads enhance skin texture while soothing inflamed skin. Ideal for those with balanced, oily, or combination skin types, these pads are formulated with anti-inflammatory azelaic acid to rebalance irritated skin, 2% maximum-strength salicylic acid to clear and treat breakouts, glycolic acid to exfoliate and remove dead skin cells for better product penetration, and patented amino acid technology to target irritation-causing bacteria.

CeraVe Skin Renewing Eye Cream

For those looking to elevate their eye care routine, CeraVe’s Skin Renewing Eye Cream is a must-try. Newly launched in the UK, this lightweight yet deeply hydrating formula targets fine lines, dullness, and texture, revealing a brighter and firmer eye area. It combines a powerful blend of caffeine, hyaluronic acid, niacinamide, three essential ceramides, and a peptide complex to address the early signs of aging, including fine lines and wrinkles, uneven texture, and dullness.

Gisou Honey Infused Hair Perfume in Lavender Berry

Gisou has expanded the fragrance range of its bestselling Honey Infused Hair Perfume with the introduction of Lavender Berry, a scent inspired by founder Negin Mirsalehi’s cherished childhood memories of picking blackberries in her family’s bee garden. This warm and luxurious fragrance starts with top notes of ginger and blackberry, transitions to a lavender heart, and is anchored by the brand’s signature warm honey base. Enriched with Gisou’s Mirsalehi Honey and argan oil, this hair perfume not only enhances hair’s natural moisture balance but also helps to strengthen, nourish, and hydrate. The result is healthy, smooth hair with an enviable shine.

Merit Great Skin Moisturizer

Merit, the modern minimalist beauty brand, continues to embody its philosophy of doing more with less with the launch of its new Great Skin Moisturizer—a multitasking essential. This lightweight cream not only soothes the skin but also provides time-release hydration throughout the day and instantly blurs imperfections to prep skin for makeup. It features Merit’s exclusive Great Skin Complex—a proprietary blend of peptides, spermidine, and polysaccharides—that enhances skin elasticity, firmness, and tone. Oat extract and glycerin work to soothe and moisturise, ensuring skin is comfortable and nourished.

Soho Skin Hydrating Gel-Cream

Clinically proven to provide 24-hour hydration, Soho Skin’s new Hydrating Gel Cream is expertly formulated to deeply hydrate, rejuvenate, and strengthen the skin. This cream features hyaluronic acid, which floods the skin with moisture, while red seaweed extract and vitamin D help to hydrate and smooth. A hydrating sugar complex, comprising xylitylglucoside, anhydroxylitol, and xylitol, enhances hydration and works in synergy with hyaluronic acid and glycerin to amplify their moisturising effects. Additionally, Soho Skin’s exclusive concentrate revitalises the skin, stimulates collagen production, and optimizes overall skin health.

Trinny London Just Joyous

Trinny London’s new lipstick delivers buildable colour with exceptional hydration and nourishment. Infused with triple-action hyaluronic acid for long-lasting moisture and a biomimetic peptide to enhance lip firmness and shape, Just Joyous combats dryness with nourishing maracuja and moringa oils. Shades include Jessica, a soft nude pink; Charlotte, a light nude pink; Martha, a soft rosy nude; Mitra, a soft nude brown; Maria – fresh pink; Valerie, a coral pink; Holly, a fresh muted orange; Poppy, a vibrant orange red; Paris, a vibrant pinky red; Faustine, a deep fuchsia pink; and Eden, a deep berry. 

Glow Recipe Blackberry Retinol Blemish Serum

Suitable for every skin type—yes, even sensitive ones—Glow Recipe’s new Blackberry Retinol Blemish Serum has emerged as a new hero in skin resurfacing. It combines a powerful triple-retinoid blend of retinol, retinal, and retinyl ester to effectively diminish dark spots, fine lines, and enlarged pores. Enhanced with glycerin, ectoin, and blackberry extract, the serum soothes and nourishes the skin, promoting a glowing complexion and a strengthened skin barrier.

Jones Road Miracle Balm in Pinky Bronze

Jones Road’s best-selling Miracle Balm is expanding its colour range with the new addition, Pinky Bronze. This universally appealing shade is a warm, pinky brown with a subtle shimmer, designed to complement fair to dark skin tones. Pinky Bronze initially featured in the limited-edition Bobbi Kit 3.0, which debuted in late 2023 and sold out in just six days. Due to its global popularity, the brand was inundated with requests to make Pinky Bronze a permanent fixture in their Miracle Balm lineup.

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