Weleda Launches Customisable Serum Booster Drops
Weleda is entering a new era of skincare with its Serum Booster Drops — a collection of six concentrated formulas that can be applied directly or blended into moisturisers, masks, and foundations. Think of the range as a modern serum wardrobe, where boosters can be mixed and matched in real time to give your skin what it really needs in the moment.
The Serum Booster Drops were developed and tested in Weleda’s Swiss laboratories and, true to the brand’s roots, bring together scientifically proven actives with natural plant extracts. As for aesthetics, the packaging signals a subtle shift for the brand, with sleek, colourful bottles that feel fresh, modern, and worthy of prime shelf positioning.
The collection includes:
- Hyaluronic Moisture Drops: Provides lasting hydration to plump and refresh, leaving skin supple and comfortable.
- Extra Rich Omega Drops: Strengthens the skin barrier while restoring softness and resilience, ideal for dry or sensitive skin.
- Pore Refining Vitamin C & E Drops: Smooths texture, refines pores, and brightens dull complexions for a more even tone.
- Slow Ageing Astaxanthin Drops: Protects against oxidative stress and early signs of ageing, helping skin appear firmer and smoother.
- Sunkissed Bronzing Drops: Adds instant warmth and radiance for a soft, sun-kissed glow.
- Glow Perfecting Drops: Boosts brightness and restores natural radiance for a healthier-looking finish.
Formulas are vegan, cruelty-free, and NATRUE-certified. Sustainability has also been considered, with outer cartons made from recycled board and bottles that can be returned via Freepost to Weleda for specialist recycling.
The range has even earned the approval of acclaimed makeup artist Val Garland. “If I’m doing a strong lip and don’t want it to bleed, I apply the Pore Refining Vitamin C & E Drops around the lip line,” she said. “It closes off any little gaps that the product might bleed into.”
The Serum Booster Drops are available from lookfantastic.com, Superdrug, and weleda.co.uk, priced at £12.95. A US launch has yet to be announced.