Emma Lewisham Arrives at Credo Beauty
This month, luxury skincare brand Emma Lewisham made its US retail debut with Credo Beauty, marking a significant milestone in the New Zealand brand’s global expansion. Following success in the UK and Australia, this partnership introduces Emma Lewisham to the largest clean beauty retailer in North America.
“We are proud to partner with Credo Beauty,” said Emma Lewisham, co-founder and CEO. “The standards they hold are some of the highest in the world and reflect the standards we have as a brand. Credo Beauty recognises and supports our innovation when it comes to scientifically evidence-based, efficacious skincare that prioritises natural ingredients, and our global leadership in pushing the beauty industry towards sustainability and circularity. We both have a genuine purpose in being a force for good in our work.”
Known for its science-backed formulations and commitment to sustainability, Emma Lewisham has cultivated a global following. Developed in collaboration with scientists and physiologists, its formulations align with the skin’s natural physiology and undergo extensive independent testing—both laboratory (in vitro) and clinical (in vivo). The brand’s proprietary skin-first methodology, Physiology Synchrony Unlock, integrates up to 25 active ingredients per product, expertly combining them to work in harmony with the skin and support cellular function for visible improvements. Hero products include Supernatural Vitale Elixir, Supernatural Blemish Serum, and Illuminating Oil Cleanser.
Emma Lewisham is also the world’s first skincare company to be independently certified as Climate Positive under Toitū Envirocare’s Climate Positive Product Certification. Every product is circularly designed, refillable, and recyclable through the Emma Lewisham Beauty Circle. By offering refills across its entire range, the brand has successfully reduced carbon emissions by up to 74%, preventing over 100 tonnes of carbon emissions to date.
As the largest provider of clean and sustainably minded beauty products in North America, Credo Beauty is an ideal retail partner for Emma Lewisham. As Jessica Trieber, VP of Brands at Credo Beauty, explains: “Emma Lewisham has been a pioneer in New Zealand for its commitment to sustainability and innovative circular packaging solutions. This alongside their science-backed approach—supported with white papers, education, and consumer communication—caught our attention. We feel their values and positioning strongly align with ours, making it an exciting partnership; we are proud to help expand their presence within the larger US market.”
Credo, the multi-brand beauty destination, has become a leader in the clean beauty movement since opening its first store in 2015. Founded by industry veterans Annie Jackson and the late Shashi Batra, Credo offers a comprehensive clean-beauty collection featuring some of the world’s most coveted brands, including RMS Beauty, Tata Harper, Herbivore Botanicals, and Osea, alongside niche brands such as Gen See, Le Paradis, Ere Perez, and Saint Jane Beauty.
Emma Lewisham is now available across all 15 Credo Beauty locations in the US, as well as online at credobeauty.com.