Le Monde Gourmand Lands in the UK
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Affordable fragrance brand Le Monde Gourmand has launched online at Lookfantastic, bringing its viral scents to the UK.
Le Monde Gourmand was founded in 2014 with a mission to deliver distinctive, inviting fine fragrances that are accessible to all. With a passion for crafting what it defines as ‘delightful scents,’ the brand introduced a collection of playful fragrances infused with sweet and comforting notes.
From modern classics to more unexpected scents, Le Monde Gourmand’s growing collection—including the bestselling Chai Épicé, Confetti Dorés, and Lait de Coco—has helped establish it as one of the fastest-growing fragrance brands in the market.
“We’ve been engaged with the British community of fragrance fans for several years and couldn’t be more thrilled to finally offer the brand at a retailer with such broad reach in this market,” shared Ann Somma, Chief Brand Officer at Le Monde Gourmand. “We can’t wait to learn what the audience loves and deepen our relationships with consumers and influencers as Le Monde Gourmand continues expanding its promise of attainable creative perfumery.”
The New York brand, celebrated for its clean, vegan, cruelty-free, and paraben-free fragrance formulas, debuts on Lookfantastic with a collection of eau de parfums, eau de toilettes, and perfume oils. Crafted to evoke sensory pleasure, each scent has been designed to be worn alone or layered with other fragrances in the Le Monde Gourmand range.
“Lookfantastic is excited to launch Le Monde Gourmand, bringing the trending gourmand fragrance category to our customers at accessible prices, democratising access to premium-inspired scents and ensuring we cater to all fragrance lovers, regardless of budget,” said Frankie Whitehead, Senior Fragrance Buyer at Lookfantastic.
Since its launch in 1996, Lookfantastic has grown into Europe’s leading online prestige beauty retailer, offering a curated selection of over 660 premium brands. Over the past four years, the site has achieved a 40% year-on-year increase in revenue share. It stocks more than 22,000 products and provides complimentary worldwide shipping to over 200 countries.
“We are excited to collaborate with this leading voice in the beauty industry to introduce our unique gourmand scents to British consumers,” said Brice Paulik Kadari, VP and Brand Lead at Le Monde Gourmand. “This partnership is more than just entering a new market; it marks the beginning of our ambitious global expansion, set to unfold throughout 2025.”
Priced between £24 and £28 ($25 and $28), Le Monde Gourmand’s fragrance collection is now available to purchase online at lookfantastic.com, while US customers can find the brand at Ulta Beauty.