Beauty Notes | 27 October
Jennifer Lawrence’s Mes° Has Officially Launched
Last week, we found out Jennifer Lawrence had a beauty brand on the way, and today (launch day!) we finally know more. Created with biotech company Arcaea, her haircare brand Mes° is built around what it calls ‘Unbothered Beauty’, the idea that great hair shouldn’t eat into your day. There are three products to start. The Multitask Repair Mask can be left on for five minutes or overnight, the Good Roots Volume Mist is designed to lift roots while keeping oil in check, and the Off-Duty Restyling Serum promises to make day-two (and three, and four) hair easier to reset. It’s available now at mesbeauty.com.
Alastin Upgrades Its Restorative Eye Complex
Alastin’s Restorative Eye Complex has a new formula. The Galderma-owned skincare brand has added its TriHex+ technology, which it says supports the skin’s own production of collagen, elastin, and hyaluronic acid. The treatment is designed for the whole eye area, so it targets the often-overlooked upper eyelid as well as crow’s feet and under-eye puffiness. New additions include a peptide aimed at lift and a dill and blackberry blend for firmer-looking skin. In a 12-week clinical evaluation of 29 people, the brand reports improvements in fine lines and puffiness. For now, it’s US-only and available exclusively through authorised healthcare providers.
Curology Drops Dove Cameron Collection
Dove Cameron has teamed up with Curology on Ethereal Glow, a four-piece skincare collection she helped create. The actor and singer, who has previously partnered with Schwarzkopf and Urban Decay, worked with the US brand best known for personalised prescription treatments, though you don’t need a prescription for this one. The lineup includes a gel cleanser, a peptide gel-cream moisturiser, a hydrating primer, and a shimmery lip treatment. Read the full story here.
Adria Arjona Joins L’Oréal Paris
L’Oréal Paris has added another star to its lineup of famous faces. Adria Arjona, known for Hit Man, Andor, and Blink Twice, will front campaigns across makeup, skincare, haircare, and hair colour. Her introduction leans into her Latina heritage, with a series of relaxed café chats in which she talks about family, the women who shaped her, and owning your story. Arjona says she wants to remind women there’s beauty in simply being yourself. Expect to see her across the brand’s channels in the coming weeks.
K-Beauty Brand Fully Enters Sephora US
If Cardi B’s TikTok sent you hunting for Fully’s Green Tomato Clay Mask Cleanser, you’ll be happy to hear it’s now much easier to find in the US. The Korean vegan skincare brand is stocked in more than 580 Sephora stores as part of the Olive Young K-Beauty Edit, its biggest US retail push yet. The cleanser, which Cardi called the “Last Boss” of K-beauty, starts as a clay mask and turns into a foam with water, and the brand says it’s sold more than 3.5 million units worldwide. Fully is also bringing its rice-based range, including a PDRN serum plus a toner, cream, and sunscreen.
RealSelf Maps 20 Years of Cosmetic Surgery Trends
Breast augmentation has topped RealSelf’s surgical searches every year for a decade, but the platform’s new 20th-anniversary report shows plenty has shifted around it. Eyelid surgery has been in the top five since 2023, and rhinoplasty sits second so far this year. On the non-surgical side, Botox has led since 2017, with hair loss treatment now close behind. Sculptra, an injectable that stimulates the skin’s own collagen, has also jumped from outside the top 20 to sixth in 2025. Patients are more prepared than ever too. Plastic surgeon Dr Michael Salzhauer, aka Dr Miami, says where people once brought a single magazine cutting, they now turn up with a 47-slide inspiration deck.
RoC Wants Identical Twins for Its Latest Retinol Study
Got an identical twin? RoC Skincare might want to hear from you. The retinol brand is recruiting at least 30 pairs of identical twin women aged 40 and over for a new clinical study into skin ageing. Because twins share the same genes, RoC hopes to separate what’s down to biology from what’s down to lifestyle. Participants will follow a 12-week RoC Clinical Retinol routine while wearing an Oura Ring to track sleep, stress, and heart rate, alongside regular skin assessments. Products are provided free, and results are expected in mid-2027. It’s only open to twins living in the US, though, so UK readers will have to sit this one out. Apply at rocskincare.com.
Boscia Has New Owners
Boscia is getting a second act, and a dermatologist is helping write it. The Japanese-rooted skincare brand, founded in California in 2002 by cosmetics giant Fancl, has been snapped up by The Center, the beauty accelerator behind Naturium and Phlur, together with Dr Mamina Turegano. If you follow Turegano online, you’ll know her for sharing her Japanese mother’s skincare secrets, so this one’s personal. She says Boscia’s rituals take her straight back to childhood skincare sessions with her mother and grandmother. The new owners plan to keep the brand’s Japanese philosophy and ingredients but give the formulas a modern, dermatology-led overhaul. Expect the relaunch in early 2027, sold direct through boscia.com.