Ciroa Is Officially Entering Haircare — And It’s Starting With a Slick-Back Staple
The slick-back bun has become one of the defining hairstyles of this summer — ideal for those of us who love an effortless updo and can’t cope with long hair in the heat. But as effortless as the style may seem, creating the sleekest slick-back bun without a single hair out of place depends on the right tools, a little patience, and great products. Luckily, Ciroa’s newest launch has the latter covered.
One of Australia’s fastest-growing bodycare brands is finally expanding into haircare, and it’s doing so with the Mango Coconut Sleek Stick, a pocket-sized styling companion designed to keep flyaways, frizz, and fluffy strands firmly in place while leaving your hair with a seriously glossy, healthy-looking shine. Think clean-girl aesthetic without the cardboard-like feel.
True to the brand’s reputation for high-performance formulas, the Sleek Stick does more than deliver a strong hold — it’s packed with hair-loving ingredients too. The formula combines tropical mango and coconut extracts for a creamy, sun-drenched scent, alongside a generous dose of nourishing ingredients. There’s antioxidant-rich vitamin E to deeply condition dry ends, plus a blend of avocado, argan, olive, and sesame seed oils to soften the hair, tame frizz, and smooth each strand for a polished, glass-like finish.
The move into haircare marks a major new chapter for Ciroa, which has established itself as a powerhouse in below-the-neck beauty, with one product reportedly sold every eight seconds globally.
“We’ve always been obsessed with creating solutions that make women feel good, feel confident, and make self-care a little easier — and for us, that’s never been limited to body care,” explained Sophie Liddy, Co-Founder and Creative Director of Ciroa. “While body care will always be at the heart of what we do, moving into categories like hair feels like such a natural next step. We’ve spent years championing the skinification of body care, bringing active ingredients and high-performance formulas into everyday routines, and now we’re excited to bring that same thinking into new spaces.”
The Ciroa Mango Coconut Sleek Stick is available now at ciroabeauty.co.uk for £9.95. Sadly for our US readers, the brand has yet to launch stateside.